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The thing about Pricing…

The thing about setting prices is that we think we are being paid for our time but that’s not actually the case. Our clients are paying us for an outcome – not the time that it takes us to deliver that outcome. By charging by the day or the hour we are actually...

Generalist or Specialist?

I recently had a lovely catch up with a Consultant I first worked with almost 10 years ago – let’s call her Diane.  When I first met Diane she was very new to Consultancy work and did not really have a particular focus to her services.  She was enjoying working...

What to do when no-one is buying

When you don’t know where your next client will come from it can feel like working for yourself is a huge mistake and that you should go back to an employed role. When I started my business I went to every networking meeting desperately hoping there would be...